27 Nov 2017
As B2B companies are moving from traditional promoting and basic online ordering portals to a whole digital commerce channel, there are several demanding situations they need to consider and deal with in addition to capabilities and functionalities that they need to make certain are in place before release.
Although B2B E-Commerce is at the rise, the scenario like the preferred vendors does not offer online purchasing alternatives or people who do are cumbersome and not as easy to shop from occurs too often in today’s commercial enterprise surrounding...
Tags: b2b , custom catalogs , customer engagement , digital marketing , e-commerce , generic
04 Dec 2017
B2B E-Commerce does not work in seclusion. Omni-channel experience is the thing that clients expect today, so distinguish all channels you can connect with your clients on and build a strategy that considers how these different channels interface with each other. For instance, field delegates should be prepared to use the energy of E-Commerce to build transformation and drive deals. 8) Not Enough Content Be it B2B or B2C, Content is the KING, from enhancing your SEO helps the customers to make an informed decision on buying. To make this happen you sho...
Tags: analytics , b2b , e-commerce , omni-channel , seo
22 Dec 2017
Moving from an offline-only sales model to online-only sales model, or a hybrid approach makes a lot of sense. More buyers begin their decision-making process on the web, either by distinguishing items to purchase, who to get them from, or both. In any case, this progress is a major one for any organization.
The answer to this inquiry will drive your overall strategy. For example, some B2B sites feature an entire catalog with rich product content, however, don't allow customers to buy online. Think about a site like this as a search engine-friendly ca...
Tags: b2b , offline , online , sales , technology
30 Dec 2017
B2B organizations are finding that their clients now expect the same user-friendly buying experiences that B2C offers, as well as expanded inventory fulfillment options and assisted sales options. To provide what the customers are expecting, B2B organizations have to search for commerce solutions that help the accompanying 4 key abilities to remain competitive and even expand into pitching specifically to their end consumers.
Business-to-business customer preferences are changing and they need both self-service and full-service purchase choices. This implies they're searc...
Tags: automation , b2b , customer satisfaction , e-commerce , sales
17 Apr 2017
Tags: b2b , e-commerce , magento